Get inspired Newstalgia: the nostalgic fever gripping Gen Z (and marketers) Feeling nostalgic for a time you never actually lived through may seem contradictory. But what happens when it’s a young person who feels it? Welcome to ‘newstalgia’!
Get inspired Masters of comics: Stan Lee The life and work of the man who, as the face of Marvel and co-creator of Spider-Man, Hulk, X-Men and more, totally transformed American comics.
Get inspired Product placement: past, present and future One of the oldest marketing tactics around, product placement keeps evolving as times and technologies change.
Get inspired The truth about paperbacks: crisis, competition and reinvention We look at the uncertain future of the soft-cover format with Roberto Cicala, one of Italy’s leading authorities on publishing.
For your business Building a brand in the AI era: a user guide Artificial intelligence is revolutionising the way marketers build and manage brands. We look at the strategies they're adopting in this brave new world.
Printstories #Printstories: Diana’s illustrated bestiary, a special gift To create a special gift, Diana has made a truly one-of-a-kind printed Bestiary! Let’s discover this brilliant printed design
Get inspired Writing in cursive: how joined-up writing helps joined-up thinking Why is writing in cursive so important? We asked Michela Vandelli, an expert on learning processes.
Get inspired MyHeritage: from an old letter to AI to build a family tree An old love letter, a mystery face in a yellowed photo, or an unknown sibling or child... just some of the stories revealed by MyHeritage.
For your business Employer branding done right: the company as a community of talents To attract the right talent, businesses need to build a strong employer brand.
For your business UX Design: what it is, why it matters and how to design an effective user experience Qué es el UX design, por qué es clave para usuarios y empresas y cómo diseñar experiencias eficaces: principios, proceso, métodos, métricas y errores comunes.
For your business Packaging Design: what it is and how it works Discover what packaging design is, how it works and why it is essential for adding value to a product. A complete guide with examples, packaging types and common mistakes to avoid.
