Bottle label printing

Customisable bottle label printing

With Pixartprinting’s high-quality wine label printing service, you can use your own ideas and build the ideal custom bottle labels for your business. The custom wine labels are ideal for wines and spirits as they are water-resistant, so even if your bottles are immersed in water for some time, the labels will still adhere to the bottles and your graphics will not fade.

Create a unique look for your drinks products by attaching labels to your bottles that are distinctive to your brand, enticing customers to choose your products over others. With so many materials, shapes and finishes available, you can really put your own stamp on the bottle labels.

Do you want to delight your customers with high-quality, traditional products? Do you offer premium wines and spirits? At Pixartprinting, we also care about the visual impact your products have on consumers. That’s why we provide custom wine labels printed in high definition and made from a carefully selected range of materials chosen by our experts. Choose your design, select the configuration options on this page, and order your new Wine & Spirit Labels in just a few clicks.

Bottle label printing materials

Our custom wine labels are available in a wide range of materials, including self-adhesive paper, self-adhesive plastic and barrier papers. Choosing the right material for printing your labels is essential, as each option has unique properties that enhance your design and give your labels a distinctive look and feel.

• Self-adhesive papers:
  • Satin paper: one of the most ideal papers for wine label printing, it has a sophisticated, pearly white appearance, resembling satin.
  • Felt-effect greaseproof paper: this paper has a rough surface and a greaseproof coating, making it resistant to stains and suitable for products that require resistance to oils and vegetable fats.
  • Natural white paper: a white, natural paper suitable for a range of products and easy to apply to different surfaces.
  • Uncoated paper: a simple, white, uncoated paper that can be written on.
  • Gold paper: a glossy, laminated paper with a striking metallic effect.
  • Black pulp-dyed paper: another paper that is particularly well suited to custom bottle labels, it adheres well to damp bottles even at low temperatures and it is resistant to immersion in water and ice.
  • Betulla laid paper: this 100% cellulose paper is treated for mould and damp resistance so it is ideal for wine label printing, especially for premium products.
  • Coated paper: a white, glossy coated paper that can be applied to curved surfaces and offers high colour brilliance.
  • Hay paper: made from grass fibres, this paper has a yellowy-brown colour and imperfections in the pulp, creating a rustic, environmentally friendly look.
  • Uncoated embossed paper: matte white self-adhesive paper with a subtle diamond-textured finish, excellent adhesion and strong moisture resistance.
  • White waterproof paper: pure cellulose self-adhesive paper, treated on both sides to be 100% waterproof and long-lasting under wet or humid conditions. Ideal for high-quality labels for beverages and wine.
  • Canvas paper: ideal for high-quality labels for wine and beverage applications, with a rough textured surface and excellent water resistance.
• Self-adhesive plastics:
  • Deluxe white polypropylene: glossy white polypropylene with a high-transparency permanent acrylic adhesive, 100% waterproof and long-lasting even in wet or humid conditions.
  • Deluxe transparent polypropylene: glossy transparent polypropylene with a high-transparency permanent acrylic adhesive, 100% waterproof and long-lasting even in wet or humid conditions. Available with mirrored printing, useful when the adhesive needs to be visible from the outside of a glass surface.
  • Metallic holographic polypropylene: polypropylene with a mirrored holographic finish that delivers a striking visual effect and offers good adhesion and resistance to UV rays, water and oil.
• Barrier papers:
  • White Wet-Strength Hammered Paper: highly water-resistant barrier paper, designed for labeling wine or beer bottles immersed in ice buckets or jars stored in refrigerated environments.
  • Extra-White Wet-Strength Paper: premium natural paper with high whiteness that enhances colour reproduction in every print and offers excellent resistance to water, ice and temperature changes.
  • White natural felt-effect paper: suitable for high-quality labels for wine, beverages and glass-bottled products, with excellent resistance to water, ice and temperature changes.
  • 100% Cotton Wet-Strength Paper: barrier paper made from 100% cotton that enhances tactile feel and resists water, ice and high-humidity conditions. Recommended for labeling wines and spirits.

If you are unsure which material to choose, you can explore the broader labels and stickers range or consider a sample kit to compare the main adhesive materials firsthand.

Bottle label printing formats and sizes

You are free to be creative with the size and shape of your custom wine labels. You can choose the custom option or select round, square or rectangular labels. Then, simply enter your preferred dimensions in the box below.

There are also several predefined formats available for bottle labels, including circular, square, oval, rectangular, square with rounded corners, rectangular with rounded corners, scalloped, seal-shaped and double seal-shaped labels. If you would like to print Wine Labels in a custom shape, you can select the custom shape and die-cut option. This allows you to create Wine Labels in the exact shape you prefer. The minimum printable size is 1 × 1 cm, while the maximum printable size is 30 × 30 cm.

For related formats, you can also discover our round labels, square labels, oval labels, rectangular labels and shaped labels.

Special finishes for custom bottle labels

Special finishes are available for certain types of paper but not all of them, so remember to factor this into your choice of paper. If you would like to add a special finish to your custom wine labels, the options you can choose from are a 3D varnish or a gold or silver foil. The 3D varnish adds an embossed effect to certain areas of your graphics, highlighting them, while the gold and silver foils create an eye-catching metallic look.

Once you’ve chosen the perfect material for your custom Wine Labels, you can further enhance the label with a finish that also adds extra protection to the print. Anti-scratch varnish is ideal for protecting the adhesive from stress during storage and distribution, while gloss or matt lamination gives the label a premium look and helps preserve the print over time. Where available, soft-touch lamination can also give the surface a smooth, refined feel.

• Anti-scratch varnish: protects against scratches and UV rays.
• Matt lamination: transparent protective film with a matte finish.
• Gloss lamination: transparent protective film with a glossy finish.
• Soft-touch lamination: transparent protective film with a soft-touch finish, smooth to the touch.
• 3D varnish: creates a raised effect on printed areas, giving your label a three-dimensional look that draws attention and highlights specific details of your design.
• Gold foil: adds a touch of elegance with a shiny, sophisticated metallic effect.
• Silver foil: similar to gold foil, but with a more understated and modern silver look.

You can also explore related premium solutions such as luxury labels and special finish labels.

Wine & Spirits label roll customisation

With Pixartprinting, you can also customise the roll on which your new Wine Labels are printed. This allows you to receive Wine & Spirits Labels on rolls, ready for use in your production environment.

• Output direction: You can choose from four options: 0°, 90°, 180° or -90°.
• Label gapping: each label must have a minimum distance of 0.8 cm from the next.
• Inside diameter of the roll: 76 mm.
• Roll size: You can choose the number of rolls to print your labels on, with four options available: one roll 33 cm high, two rolls 16.5 cm high, three rolls 11 cm high, or six rolls 5.5 cm high.
• Mirrored printing: ideal for labels applied indoors on glass surfaces, so they are visible from the outside. It is available for transparent materials.
• Selective White: white printing is applied to specific areas of the material and can be used on its own or as a base for printing, helping images and graphics stand out.
• Multi-artwork: allows you to print up to 10 different designs in a single production run.

Wine labels for the front and back of the bottle

With Pixartprinting, you can print Wine Labels to apply to both the front and back of your bottle in the same order. Choose the machine application method with front-and-back printing: this option allows you to print the second label on the same side of the roll, freely aligned at the top, centre or bottom. You will receive the same quantity for both the front and back labels, all on the same roll.

Alternatively, if you need to label bottles with different designs, select the hand application method and choose the Multi-artwork option to set multiple variants, each delivered on a separate roll.

High-quality bottle label printing by Pixartprinting

Get a free quote for wine label printing in just a few simple steps. The quote form is clearly laid out to enable you to configure your custom wine labels easily. You will then be provided with a variety of quantities, prices and delivery dates to choose from. Later dates come with significant cost savings so it pays to be organised.

We provide useful documents in Step 3 containing instructions on how to set your print file up correctly and we offer a professional file check for added peace of mind if that is something that interests you.

Once you’ve completed the product configuration on this page, we recommend downloading the template and instruction file. This will allow you to follow our graphic designers’ guidelines for a correct and easy setup of your print file. If you are using a custom size and die-cut, you must provide a file with two separate layers: one for the graphics and one for the cut line. When using a transparent material, it is always recommended to select the selective white option to ensure optimal print quality. When using selective white, you must provide a file with two layers: one for the graphics and one indicating the areas where white should be applied.

Thanks to the automatic online quote, calculated in real time during the customization of your new Wine Labels, you will immediately know the final price of the product. Place your order in just a few clicks to receive your new customized Wine Labels directly at your office or home via fast and reliable shipping. If you have any questions or special requests, our customer service team is ready to assist you.

What information to include on your customized Wine Labels

To catch your customers’ attention, you need to showcase your wine bottles at their best. On your customized Wine and Spirits Labels, you can include essential information to help your brand be known and recognized:

• Your brand logo, to ensure easy recognition on the shelves.
• A photo of your winery or vineyard, for a more personal touch.
• The vintage of your wines or spirits.
• The place of production of your products.
• The alcohol content of your beverages.
• A short text telling the story of your business, along with the key characteristics of your wines and spirits.

You can also include a QR code within your label design to give customers the opportunity to learn more about your product online, linking them quickly to your website or social media profiles.

Products related to custom bottle labels

If you require labels for other types of products too, visit our Roll Labels page for all kinds of ideas.

Looking for more packaging solutions for your bottles? You can also explore our wine and spirit labels page for related applications and inspiration.